What is a business plan?
A business plan is a document that describes your business. It will show in detail:
- why and how you will run your business
- financial forecasts – how much money you will make and how, how you will raise funds
- how you will promote it
- who your customers will be
- how many staff members you’ll need and at what stage they will be recruited.
A business plan is a working document which can be changed and updated at any time. There is no set format for a business plan and it can be a formal or informal document.