Airbnb is an accommodation website enabling members of the public to rent out their spare room, or entire home, to guests as an alternative to staying at a hotel. Becoming an Airbnb host can provide a great source of additional income or become a full-time business in itself. This article will look at whether you've got what it takes to be a Superhost.
Airbnb is fast becoming the preference for many leisure and business travellers. It’s often cheaper and more convenient than a hotel, there's a greater variety of choice and the experience is often more authentic, allowing you to meet new people and gain local knowledge. Airbnb currently offers 4 million listings across 191 countries and was most recently valued at £31 billion.
Anyone can become an Airbnb host if you have a place where someone could stay for the night. This could be renting out your entire flat or house (while you go on holiday, for example), a spare room, or a unique space like a boat, yurt, treehouse or castle (providing you own it and/or have permission for people to stay there.)
If you don’t have anywhere suitable, it’s possible you could still host an Airbnb Experience. These are tours or events created and run by locals like cooking classes, cultural walks or surf lessons.
If you have a suitable place, or the skills to create a desirable experience, then Airbnb could be an easier route to having your own business, either as a lucrative extra source of income or a full-time venture. There are minimal startup costs and a lot of the set up and marketing is done for you
You are responsible for making sure you comply with UK and local laws when hosting on Airbnb. Bear in mind that having a business that is totally reliant on Airbnb can be risky if they were to change their business model, go out of business or if relevant laws were to change.
What insurance will I need to host on Airbnb?
Airbnb offers a Host Guarantee and Host Protection Insurance up to £600,000 but this doesn’t replace homeowners’/renters’ insurance and liability insurance.Find out more
What UK and local laws do I need to be aware of if I list on Airbnb?
You must do your own research for the short-term accommodation laws applicable to you. They vary from country to country and even by city, borough, residential area and premises.Find out more
What property legalities and safety precautions should I be aware of?
Airbnb advises you to provide a first-aid kit, clear instructions about local emergency contacts (including yourself and the nearest hospital) and a clearly marked escape route.Find out more
Before you start you need to work out if the money you could earn will be worth your while. Airbnb provides a calculator so that you can estimate your monthly earning potential. Currently, they say that an entire home in London for four guests could make around £2,235 a month and a private room for one person in Somerset could make £353 a month. Of course, you need to deduct from this your associated costs.
Your success on Airbnb will rely on good reviews so it’s important to get it right from the beginning. Guests and hosts are encouraged to leave reviews about every stay and they’re only shown to one another once both parties have submitted. Airbnb gives added exposure to hosts with excellent reviews, quick responses and reliability with Superhost, and to outstanding properties with Airbnb Plus.
The most successful hosts will go the extra mile. Thoughtful touches won’t cost much but could go a long way to ensure good reviews, recommendations and repeat bookings (particularly if you’re attracting business travellers).
Stay in other Airbnbs for inspiration and think what you would like, while also not taking this as gospel - remember everyone’s different and if you can tailor your hosting to suit the individual, this will be noticed.
It’s a good idea to stay in your place once a month as a guest would, to spot any potential irritations and improvements, or ask friends to test stay for different perspectives (ones that won’t just tell you what you want to hear). It’s really important that your listing is accurate and that your place lives up to (or preferably exceeds) expectations.
Decide what type of host you want to be and don’t ever let these things happen.
Brilliant customer service in the hospitality industry means happy and loyal guests. Read these tips on how to meet and exceed their expectations.Read more
Time management is key when you’re juggling a large variety of tasks. Find out more about the best ways that you can be productive with your time.Read more
Register or Login to add this article to your reading list.